Team GB Twitter Olympics

posted Aug 16, 2012, 4:58 PM by Gina Connell

A social media survey, carried out by integrated advertising agency, Inferno in association with, Leaderboarded, has found that diver Tom Daley, judoka Gemma Gibbons and table tennis player Paul Drinkhall outperformed the rest of Team GB in terms of Twitter ‘popularity’, ‘largest percentage growth’ and ‘talkativeness’ during London 2012.

Described as ‘the first social media Games’ the research into all 337 Team GB athletes, who are on Twitter, across these three categories provides a digital snapshot of the online popularity of the nation’s athletes.

Follow North Harbour Table Tennis on twitter